EDITING - Rough cut target audience feedback

We asked a few members of our target audience to give feedback on our rough cut. We feel this will be very helpful and will make improvement much easier

Some extra comments from our teacher

Positives
-Specific shots create a really suited atmosphere to the song(e.g: bird flying across Thames)
 
-Right amount of lyrical peformance
 
-Strong scenery/wide shots - give viewer a real sense of London
 

Improvements
-Use slow motion instead of fast motion to match track pace
 
-Start with scenery shot instead of artist looking away from camera(swap first two shots around)
 
-Don't cut very often during verses - all about lyrical peformance

EDITING - Rough cut

Here is our rough cut!! There are still many improvements to be made and we know the final may look very different to this however we have got our structure in place which takes a weight off our shoulders. Sharing this will help us in the long run as we are able to get some opinions and criticisms so we know what works and what doesn't. After getting some feedback we will get back to editing and make any necessary changes.